5 Key Challenges New Coaches Face When They Don’t Identify Their Target Audience or Ideal Client

A Strategic Training to help you as a new coach to understand who your ideal client is, eliminating the guesswork from your marketing efforts, so you can speak directly to the people who need your services most.

Are You Struggling to Attract the Right Clients or Create Focused Offers That Resonate?


If you’re a new coach feeling overwhelmed by trying to appeal to everyone—and ending up resonating with no one—you’re not alone.

Many coaches make this mistake early on, you are not alone! Without clear direction on who their ideal client is, they struggle with:

  • Scattered messaging that doesn’t attract the right people.
  • Feeling stuck and unfocused in their marketing efforts.
  • Not knowing how to create offers that deeply connect with their audience.

The good news? You don’t have to stay stuck.

In this exclusive 8-minute training video, I’m walking you through the key mistakes many coaches make when they don’t clearly define their target audience.

Along with the video, you’ll also receive a powerful checklist to help you get the clarity you need to:

  • Narrow your focus and strengthen your marketing.
  • Attract the right clients who are excited to work with you.
  • Build offers that serve with confidence and purpose.

This Training Is for You If:

 

  1. You’re a new coach struggling to identify who you truly serve.
  2. You’ve been feeling lost or overwhelmed in your marketing efforts.
  3. You’re ready to create a business that aligns with your passion and attracts your ideal clients.

By the end of this short yet powerful training, you’ll walk away with actionable steps to help you identify your ideal client and avoid the common pitfalls that hold so many coaches back.

Hi, I'm JJ, Award-winning Certified Coach, Business Mentor and Revenue Growth Strategist to leaders & coaches

My journey has been one of creating success across multiple businesses and vibrant communities, guided by strategies that align with my unique way of thinking. Traditional, neurotypical methods never quite fit the bill for me, which led me to develop and refine approaches that cater specifically to neurodivergent minds like mine.

If you’ve found conventional business advice to be frustrating or ineffective, I’m here to offer an alternative that might just change your perspective on what success can look like. My techniques are tailored to harness the strengths and navigate the challenges of thinkers who operate outside the neurotypical box.

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