First things first, does your profile need a headshot?
If so, be sure to stand out with professional headshot, or one with a clean background so your face can be easily identified. This is important as it builds trust. Use a photo which shows you smiling and giving good eye contact and no background distractions.
Click HERE for Linkedin’s Top Tips on Professional Headshots
Is your banner the blue default image?
Your banner is prime advertising space and a valuable way to present a professional looking profile. A banner on your profile looks like your care about your brand and shows professionalism to your potential connections. Your Banner plays a vital part of the optimisation process.
Use a 1584 x 396″ banner and show:
- Social proof
- Awards
- Affiliations
- Services you offer
- Your website & contact details
- A call to action
“Your profile picture is a key element of your LinkedIn presence. Our research shows that just having a picture makes your profile 14 times more likely to be viewed by others.” – Linkedin
Click HERE for your free templates that you can redesign on Canva.